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Insights, tips, and trends to help your business thrive in the digital age

Why Your Kenyan Business Needs a Website in 2025
Featured
Business Growth
Jan 15, 2025
5 min read
Why Your Kenyan Business Needs a Website in 2025
In 2025, a website is no longer a luxury—it's a necessity for every serious Kenyan business. Whether you run a shop in Nairobi, offer services in Mombasa, or sell products from Kisumu, customers are now looking for your business online.
Garaad Team
2.1k views
Mobile Money Integration: A Game Changer for E-commerce
E-commerce
Mobile Money Integration: A Game Changer for E-commerce
Mobile money has completely transformed how Kenyans shop online. With over 30 million M-Pesa users, integrating mobile money solutions like M-Pesa, Airtel Money, and T-Kash into your e-commerce store is a smart move.
Jan 12, 2025
7 min read
1.8k
The Rise of Progressive Web Apps in Africa
Technology
The Rise of Progressive Web Apps in Africa
Progressive Web Apps (PWAs) are changing the way African businesses deliver digital experiences. In markets like Kenya where mobile access is high but internet reliability is low, PWAs provide the perfect solution.
Jan 10, 2025
6 min read
1.4k
Local SEO Strategies for African Businesses
Digital Marketing
Local SEO Strategies for African Businesses
Local SEO (Search Engine Optimization) is the key to attracting nearby customers searching online for services and products. If someone types 'best mechanic in Kisumu' or 'Mombasa hotel deals' on Google, will your business appear?
Jan 8, 2025
8 min read
1.6k
Building Trust Online: Security Best Practices
Security
Building Trust Online: Security Best Practices
As more businesses go digital, customers are increasingly concerned about their safety online. Whether you run an e-commerce store or a service website, securing your digital platform is essential to earning trust.
Jan 5, 2025
10 min read
1.2k
The Future of Digital Payments in East Africa
Fintech
The Future of Digital Payments in East Africa
East Africa is leading the way in digital finance, and the pace of innovation is accelerating. From mobile wallets like M-Pesa to QR code payments and Buy Now Pay Later (BNPL) options, the payment landscape is rapidly evolving.
Jan 3, 2025
9 min read
1.9k